You’ve been wanting to start a blog for a time now, but you just haven’t done it. But you know it’s one of the key ways to get your message out there and shared. All the experts have a blog and they used that blog to build a fan base, a tribe, to launch their business towards success. And it all began by writing a blog! So why can’t you do that?
During the next two months, I am devoting this blog to gearing you up to launch your blog successfully in 2018! I know many of you want to begin blogging, but something is holding you back.
Maybe its the fear of launching your blog and hearing crickets.
Or perhaps it’s the fear of putting time and effort into this and not seeing the return.
Today, let’s go over the three things you need to know before you even launch a blog so that way you can know the realities of what you have to do in order to get seen and be heard on the Internet.
1. You can’t expect the masses to come to you.
There are billions of blogs out there on the Internet! You are writing against people who have been blogging for years and have an incredibly huge following!
But take heart: all these people started from where you are now. They all started with no tribe or a very little following. So if they can do it – you can too. This is the most encouraging aspect of blogging. It’s a proven path to get you leads, new clients, and readers.
But here’s a catch: now that the internet is populated with blogs, you can’t expect the masses to come to you anymore. You have to go to them.
What does that look like? It means spending time creating content on social media platforms, hanging out where your audience are hanging out at, starting an email list (if you don’t already have one), and actively seeking ways to get seen, perhaps through a podcast or being a guest blogger.
It can be tough to get seen, but if you know your message is needed, then wouldn’t you do anything to get out there and help others find you?
You cannot go into blogging without having a niche picked out. You can’t just say, “Well, I’ll talk to everyone and then I’ll figure out who my people are.” Sure, you can do that, but that’s a long path when you could cut that road in half by identifying who you are speaking too.
Having a niche is going to help you come up with relatable topics that your audience actually wants to read about!
When you’re talking to everyone, you may not be relative to anyone!
So please, identify who you’re talking to and then begin asking them what topics they want to hear from you!
3. You must have a plan.
This is a mistake I made when I started to blog. It took me two years to figure out that my blog needed a plan, a strategy to make sure I am getting consistent leads, traffic, and attention! So now I help my clients set up a plan to generate new leads, manage the learning curve, and gain clients faster than I did!
So what’s a blog plan? It just means you need to have a plan for when you want to market a new product or service, it’s in alignment with your blog topics and goals.
A blog isn’t just a place to write your message and have fun doing it, it’s a strategy to market yourself, your business and your products. If you don’t have a plan, your blog isn’t going to perform well.
These are just a few realities of what it takes to begin blogging. If you don’t want to do it, then blogging may not be for you. But I want to encourage you to not let this stop you. A blog is needed for every business plan and for every market as it builds your SEO naturally, gives you rank in Google, and generate new leads when you know how to use it properly.
If you want to begin blogging and create a launch plan for 2018, then there’s a unique opportunity for you on November 14 and 16! O these days, I am teaching an FREE Masterclass called Create and Launch Your Blog for 2018, which is going to go over all the essentials you need to begin blogging!
-The essentials to hosting a blog
-Create blog posts that are ready to be published on January 1!
-Generate new leads by creating a blog plan
-Gain excitement from new and old fans about your blog easily!
Impact your business and your lead generation by starting a blog in 2018 by knowing the exact steps you need to take to get your blog moving confidently and with ease! Click the picture below to register your seat for Create and Launch Your Blog for 2018 NOW!